Joint Venture Brings Healthy Lifestyle Solution to D.C. Area by One of the World’s Most Highly Regarded Athletes
EMERYVILLE, Calif.--(BUSINESS WIRE)--Jamba Juice Company (NASDAQ: JMBA) and Venus Williams announced today the signing of a non-binding letter of intent to form a joint venture to develop up to five Jamba Juice stores in the Washington D.C./Maryland marketplace over the next two years. The venture will also provide a platform for a long-term relationship, which would provide Ms. Williams’ organization with the certain exclusive rights to franchise the Jamba Juice brand throughout the Washington D.C./Maryland marketplace. The terms of the arrangement are expected to be finalized within the next 60 days and the first store to open later this summer.
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